Skip to main content

Introducing Torcao


Torcao is one of the sporks of the font universe, a useful and functional outlier. Half square, half circle, this uncommon squircle of a family with its asymmetry of curved and angular shapes drives through headlines and body copy with forward velocity. The robust, technical appearance is light-hearted and inviting, and its organic nature plays off of its one-of-a-kind kinks and hybrid forms.



 Torcao is not merely an experimental font, though. The figures have been crafted and refined into a functional, hard-working typeface that lends itself to many sizes and environments. The font family features a tall x-height and light modulation, which give the typography its unique color highly effective in headlines but still quite legible in longer text.




 This family contains a comprehensive range of nine weights--slender to black--and features condensed and extender selections for a complete set of forty-eight fonts. The font has been decked out for experienced typographers, together with swash alternates and simplified titling. The typeface also contains a range of numeral sets, together with fractions and old-style figures. OpenType-capable programs including Quark or the Adobe suite allow quick changes to ligatures and alternates. Previews of these options can be found in the .pdf brochure.


Torcao also features the glyphs to enable all Central, Eastern, and Western European languages. In all, the font supports around forty languages that utilize the prolonged Latin script, making it an excellent option for multi-lingual publications and packaging. 



Simple, technical, and open, the Torcao type family could just be the perfect choice for your web type or print project.

77% off for a limited time!

Comments

Popular posts from this blog

Carta Marina

Carta Marina is based on the titling found on the famous map drawn by Olaus Magnus in 1539. The map of northern Europe took 12 years to complete, and the total size is a huge 1.7 meters tall by 1.25 meters wide. More information about the map, as well as the high resolution reference document used to create the typeface and illustration set can be found at the James Ford Bell Library, University of Minnesota. The titling is slightly aged, very sturdy and elegant. Carta Marina includes a full set of OpenType alternates for every character in the English alphabet, oldstyle figures, historical forms, small caps and 64 discretionary ligatures. These ligatures are used to alter the appearance of the type so that the printing appears realistic and without any duplicate letters to detract from the antique appearance. The Carta Marina family also includes some of the unique illustrations that give the map much of its character. It includes depictions of fanciful sea creatures, land animals a

Microsoft Expression

I have been trying out the Microsoft Expression web design program recently. My final verdict: I like it better than Dreamweaver. I’ve been using Dreamweaver for 5 years now, but where Expressions really shines is its handling of CSS, which is, in my mind, quite a bit better than Dreamweaver. My “problem” with CSS as opposed to tables is that with tables you can visualize what you are doing. CSS is a bit more programmatic. Expression helps a bit. If you are looking to save some money, and you use a PC, you should download Visual Web Developer. You can do some very advanced stuff with this program, and the interface is very much like Expressions. The price is right: free! However, Expression is more intuitive in how it handles CSS. It’s very interesting how Microsoft is starting to head into Adobe’s turf. Microsoft is working on equivalents to everything in Adobe’s product line. My long term bet is on Microsoft.

Guerilla Marketing

Just recently, I was wondering why we don’t see more of... ...this... ...this... ...this... ...this... and this here in the states. Yes, guerilla marketing. As you can see, all of these images don’t have their point of origin here in the USA. Then, I got my answer . Seriously, when looking at few of these campaigns, although they are clever and probably very effective, some of them seem destructive and disruptive. I think that American advertisers recognize this, and understood that American culture doesn’t have time or allow disruptions or annoyances, making it a tactic that is rarely used stateside. There are also probably some legal, or rather enforcement reasons that make it more common overseas. Any other thoughts? Everything with the exception of AXE via adgoodness . AXE via ibeliveinadv .