On my way to India with my fiancé, now wife and (that’s entirely different story that I will go into in a later blog posting) I had the opportunity to see "Wall Street: Money Never Sleeps on the in-flight entertainment. To my pleasant surprise, Aviano Slab was used numerous times in the movie for the logotype of the fictional company "Churchill Schwartz." The font also features prominently in the trailer emblazoned on the side of a helicopter. The helicopter also uses the Aviano Eagle for the logo of this fictional evil company. I put a few screencaps of the trailer below. I enjoyed this movie, and give it 3.5 stars.
The Aviano series returns, refined and sophisticated with an extended, high-contrast sans-serif family. Aviano Contrast is a contemporary typeface radiating with luxury. It’s classic elegance makes it perfect for high-end applications such as cosmetic, jewelry or fashion brands. Aviano Contrast’s extended forms give the face a smart look, and the curves are carefully honed to be sinuous and seductive. This high-contrast face is in a class of its own, composed in the style of a classic Didone but lacking the typical serifs. Aviano Contrast comes in six different weights and is packed with OpenType features. Need swash forms? Ball terminals? Art Deco alternates inspired by the inscriptions and signage of the ’20s and ’30s? Aviano Contrast includes 230 alternate characters. Twelve style sets are available, including four complete sets of art deco-inspired alternates, small forms, swash, titling and a wide array of other alternates to make your designs unique. As a complement to th