Just recently, I was wondering why we don’t see more of... ...this... ...this... ...this... ...this... and this here in the states. Yes, guerilla marketing. As you can see, all of these images don’t have their point of origin here in the USA. Then, I got my answer . Seriously, when looking at few of these campaigns, although they are clever and probably very effective, some of them seem destructive and disruptive. I think that American advertisers recognize this, and understood that American culture doesn’t have time or allow disruptions or annoyances, making it a tactic that is rarely used stateside. There are also probably some legal, or rather enforcement reasons that make it more common overseas. Any other thoughts? Everything with the exception of AXE via adgoodness . AXE via ibeliveinadv .
The Cabrito family is back again to make a statement. Released as a complement to the children's book, The Clothes Letters Wear , the original Cabrito is light-hearted, fun, and easy to read. Now, balancing this friendliness with a new elegance, Cabrito Contrast steps forward--a handsome typeface with an extra-sophisticated sensibility injected into the design. Still bright and playful in its Cabrito ancestry, this new Cabrito member approaches the field with a cleaner, more reductionist form, ensuring that its polished look retains the readability. Regular features and Italic forms of the 54 fonts include upright alternates, ligatures, and old figures. A range of weights include extended and condensed variants. To preview any of these interactive features, see the PDF manual. The family also includes language support for 72 Latin-based languages, and there are over 600 glyphs for further refining your work. Cabrito Contrast is best
The Aviano series returns, refined and sophisticated with an extended, high-contrast sans-serif family. Aviano Contrast is a contemporary typeface radiating with luxury. It’s classic elegance makes it perfect for high-end applications such as cosmetic, jewelry or fashion brands. Aviano Contrast’s extended forms give the face a smart look, and the curves are carefully honed to be sinuous and seductive. This high-contrast face is in a class of its own, composed in the style of a classic Didone but lacking the typical serifs. Aviano Contrast comes in six different weights and is packed with OpenType features. Need swash forms? Ball terminals? Art Deco alternates inspired by the inscriptions and signage of the ’20s and ’30s? Aviano Contrast includes 230 alternate characters. Twelve style sets are available, including four complete sets of art deco-inspired alternates, small forms, swash, titling and a wide array of other alternates to make your designs unique. As a complement to th